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New law says online sellers must reveal prices, ‘PM sent’ not allowed

Online vendors who refuse to display the prices of products on their pages and only reveal them to potential buyers in private messages will in future face hefty penalties, according to a new consumer protection law.

The Royal Gazette on Tuesday announced that online vendors must display prices and other details explicitly on their online platforms, with violators being fined up to 10,000 baht per offence.

The Central Committee on Goods and Service Prices said vendors must show prices so customers are better informed before deciding whether to contact them.

Apart from the price, vendors must also publish other details, including service charges, the type, size and weight of their products, on all websites and online platforms.

Read more at Bangkok Post